Sakura, or the cherry blossom, is Japan’s national flower. Celebrated by Japanese people of all ages, sakura are found in everything from textile patterns to a curious dessert flavor. Sakura blooms in March or April, and is even part of the daily weather forecast as the reporter announces where the “Cherry Blossom Front” has started. The Japanese business and school year starts in the spring, so Sakura also represents “graduation, “commencement,” “blessing,” and “joyous.” 


This joyous abundance signals that it’s time for a fresh start, a spring cleaning of the things that do not, as Marie Kondo would call it, “spark joy.” Take your skin care routine. Your skin, like the rest of our bodies, evolves over time. Take the cue from the blossoms — perhaps it’s time to transition back to the essentials. Re-evaluate what your skin needs (maybe even ask your doctor for a patch test if you’ve had a nagging skin issue for years), what your skin goals are, and redesign your targeted skincare regimen. 

Start with a Skin “Detox” to help your skin get back to its most non-irritated state. Then, choose from among our most popular regimens, or ask us to help customize a regimen for you! Give us a call at (212) 217 2762 or drop us a private message on Facebook, Ask VMV, or if you’re in Japan, shop at

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