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You spend time choosing your food and clothing, why not your skincare?
Like working out, it helps to know what your goals are, what you lik... Read More
Author archives: aacmagno
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By Alex Goldyn
"We do not guarantee that you will have a nice, relaxing time. In fact, we do not guarantee anything."
Those certainly are ... Read More
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Because what goes on, must come off, and makeup removers do that faster and more completely than just cleansing.
Why is this even importan... Read More
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By Miguel Feuermann
Sports run in our family.
Although many comment from the sidelines and think we are absolutely crazy because of what ... Read More
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Sakura, or the cherry blossom, is Japan’s national flower. Celebrated by Japanese people of all ages, sakura are found in everything from te... Read More
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There's another reason to love our glue-free packaging: they double as really nice gift boxes...and other simple storage hacks!
After ... Read More
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This is one test that can change your life.
If you've had skin problems for years, a patch test is one of the most powerful tools to help y... Read More
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Thank you, Bustle.com, for including our patch-tested, animal-kind, sublimely soft foundation brush in "How To Choose Your Foundation Brush ... Read More
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Your lips need protection, too! Check out our Armada Moisturizing Protective Lip Balm in NYDailyNews.com's "Viva Beauty: Summer is the mean ... Read More
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Sun damage is cumulative...meaning all exposure counts. Stay protected, apply sunscreen every day! Our ultra-popular, blockbuster Armada Spo... Read More