Brushes 101

By Jess Arnaudin

Using cosmetic brushes in your daily beauty routine is simple! VMV makeup ambassador Jess Arnaudin breaks down the basics…

For most women, owning an arsenal of beauty tools is both overwhelming and unnecessary. Say goodbye to cosmetic confusion with these five sublimely soft, skin-safe brushes.

Beauty Featured Skin

Your Makeup Brushes Could Be Causing Your Acne Or Sensitive Skin…Clean (& Choose!) Them Carefully: 30-Day Healthy Skin Challenge

Why? Anything that touches your skin daily can hurt, or help, your skin.

Makeup brushes come into direct contact with your skin regularly.

They should get a good cleaning to prevent triggering an infection. Makeup brushes pick up minute traces of moisture, sweat and bacteria, and transfer them back and forth between product and skin. Over time, this can cause skin problems like acne, infection, and even contribute to atopic dermatitis (eczema) as well as other inflammatory skin conditions — 90% of people with atopic dermatitis have Staphylococcus aureus on their skins, which is linked to the inflammation of the skin condition.

In addition to proper cleaning, the brushes themselves can cause acne and irritations.


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Your Makeup Brushes Could Be Causing Your Acne

Did you know…

1. …that bristles can cause bothers & bumps?

Reactions can happen when your skin comes into contact with something that irritates it, such as with common allergens like parabens, lavender, tea tree oil, lemon, etc. Sometimes, rough surfaces like certain towels or clothing can cause reactions. Prickly things like the ends of your hair and some brush bristles can irritate skin, causing rashes or, if the irritation is in the pore and becomes infected, acne.

2. …you need to watch the leftovers?

Not all products wash off well and residue can build up over time…another good reason to use makeup and brush cleaners without allergens or comedogens.

For daily cleaning, try our new Instant No-Rinse Hypoallergenic Brush Cleaner. Once a week, wash brushes with a hypoallergenic shampoo like Essence Skin-Saving Superwash (check out How To Clean Your Brushes (Hypoallergenically!) In 4 Steps for a step-by-step guide).

3. …brushes can be patch tested?

In addition to being incredibly soft — which helps prevent contact acne and irritations from harsher bristles — our Skintelligent Beauty Brushes are patch tested for skin safety. We decided to spread that kindness around. Each brush features animal-kind, synthetic bristles on environment-friendlier bamboo. They harm no one: not trees, not animals, not your skin.

4. …safer doesn’t mean less pretty?

What’s the point of skin-safer brushes if they don’t perform? Seriously fierce makeup artists took each brush to task — the only “animal” testing we’ve ever done — on everything from simple day applications to highly conceptual looks for professional photo shoots. Each brush gives you expert control, great color pickup, precise placement and superb blending.

Beauty Featured Skin

Multi-Function Skin & Beauty Wonders You NEED In Your Bag Every Day!

What skincare and beauty essentials should live in your bag? There’s no one combo that’s ideal for everyone but we know that it’s the multi-function products that save the day!

Between work and errands, we know bag space is valuable real estate. Check out our suggestions for the most valuable multi-tasking products to keep in your bag if you’re…

…the Every-Ready Betty (the busy career woman, gal about town or no-time mom; you need everything to cover the busiest of days, from gym to work, cocktails…and possibly kids’ parties, too!),

…the Snapchatter (aka, the Teen), and

Shredded Sister (fitness is your life).

What Multi-Tasking Skin & Beauty Musts Should You Keep In Your Bag?

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How To Clean Your Brushes (Hypoallergenically!) In 4 Steps

All makeup brushes need cleaning.

Many of us use our favorite makeup brushes daily, and most of us tend to forget they need cleaning. But they do need cleaning — for their health (color pickup, bristle integrity, blending ability) and your skin’s (hygiene). If you use them daily, we recommend a quick clean after every use with Instant No-Rinse Hypoallergenic Brush Cleaner, and a good, thorough wash once a week. If less frequently, aim for once a month or so. These plush, pertinacious purveyors of pretty work so hard for us, they deserve some TLC…or at least basic maintenance.

To work well, every tool needs maintenance. But as mentioned, brush TLC benefits us, too. Even if we tend to “put on our faces” after they’ve been cleansed and skincare-d, our makeup brushes pick up minute traces of moisture, sweat and bacteria, and transfer them back and forth between product and skin. Over time, this transfer could build up and cause problems. While about a quarter of the population has a colonization (the bacteria is present but not an infection) of Staphylococcus aureus, 90% of people with atopic dermatitis (eczema) have staph on their skins — which, a recent study shows, may be linked to inducing the inflammation of the skin condition.

You don’t need a harsh disinfectant for your brushes. Again, colonization is not infection, and we normally live happily in balance with the millions of microbes on and in our bodies — many of which are actually beneficial to us, so you don’t want to go killing off the harmless and healthful bugs with an overly harsh antiseptic. But anything that touches your skin daily should get a good cleaning to remove dirt and buildup, and to prevent triggering an infection.

Why a hypoallergenic cleaning? If you have sensitive skin, it’s not only products that you apply lots of, all over the skin, that could trigger a reaction but anything that comes into contact with your skin, directly or indirectly (hence, contact dermatitis). This includes sponges, puffs, shampoo ingredients trickling down with water or sweat, clothing and bedsheets, and yes, makeup brushes and what you use to clean them (this is why we recommend patch tested Skintelligent Beauty Makeup Brushes for very sensitive skin). Soaps or cleaners with allergens, comedogens or overly harsh antiseptics (many of which are allergens), particularly if they leave residue, could come into contact with your skin when you use your makeup brushes and cause irritations or acne.

Try this hypoallergenic solution:

1. Prepare Your Wash


In a bowl or a clean sink, mix a bean-sized amount of Essence Skin-Saving Superwash or Clark Wash with water. If you’re cleaning several brushes at a time, think about a bean’s worth of Wash per brush.

2. Dip & Swirl


Dip brush tips into the wash then swirl them on your palm. Repeat until brushes swirl clear of pigment.

3. Rinse, Squeeze, Reshape


Rinse the bristles well with clean water. Gently squeeze and re-shape the bristles back to form.

4. Line Dry


Line the brushes along the side of the sink or a table, with bristles extending over the edge to prevent flattening of one side of the brush head (if you’re using a table instead of a sink, you might want to put a basin, towel or rubber mat on the floor under the brush heads to catch dripping water, should there be some left).

DO NOT DRY WITH BRISTLES FACING UP to prevent water from seeping into the handle.

TIP: Turning the brushes over every few hours can help them dry more evenly.